Book Launch Event

Brief: Create an unforgettable event experience for the official book launch of “The Wonderful Wonder of Morgan & Bear Bandit” to increase brand awareness and attract post-event sales, sponsorship and future collaborations.

Objectives: Increase the brand awareness of the book before, during and after the event through an effective marketing strategy and providing an unforgettable event experience in line with incorporating the 5 senses in event planning, design & production.

Outcome: Successful event which as a result our clients had a high inflow of book sales pre, during and after the event. Furthermore, high attraction from industry press and partnership collaborations.